wk 9 EOC: Art & Copy- Jeff Goodby

Jeff Goodby is an American adverting executive and co-founder of GS&P (Goodby, Silverstein & Partners) in San Francisco. He grew up in Rhode Island and attend Harvard University, after college “He worked as a newspaper reporter in Boston, and his illustrations have been published in TIME, Mother Jones and Harvard Magazine.” Jeff was the man who originally came up with the “Got Milk?” slogan. Working at many different agencies before founding his own agency with fellow advertiser, Silverstein, he met a man who with his help, Jeff learned his reverence for surprise, humor, craft and restraint. Jeff Goodby is a daring and risk taking advertiser. He obviously loves his job and it shows through the many achievements and awards he and his fellow co-founder have won. In 2006 Jeff was inducted into the Advertsing hall of fame.

 

http://goodbysilverstein.com/leadership/jeff-goodby

http://adage.com/article/agency-news/jeff-goodby-encourages-industry-vandals/303239/